How to Start a Boba Tea Business: Steps & Insurance Requirements

Boba tea, also known as bubble tea, has become a popular beverage choice for many people around the world. You will coffee shops and stands selling this.  With its unique combination of tea, milk, and chewy tapioca pearls, it has captured the taste buds of millions. If you’re passionate about boba tea and dream of starting your own business, this guide will provide you with the steps on how to start a boba tea business. Additionally, it’s important to consider insurance requirements to protect your business and boost your income.

How to Start a Boba Tea Business

Starting your own boba tea business can be an exciting and rewarding venture. The popularity of boba tea, also known as bubble tea, has been steadily increasing worldwide, making it a lucrative opportunity for aspiring entrepreneurs. If you have a passion for this delicious and trendy beverage and possess an entrepreneurial spirit, now is a great time to dive into how to start a boba tea business.

To help you embark on this journey, we have compiled steps to guide you through starting your own boba tea business. By following these steps and putting in the necessary effort and dedication, you can increase your chances of success in this competitive market.

Understand Your Target and Identify Potential Customers

Before you get to how to start a boba tea business, gaining a deep understanding of your target demographics is crucial. Boba tea has gained popularity among a wide range of age groups, particularly younger generations, and college-aged adults. However, it is essential to consider the preferences and demographics of your local market specifically. Conduct thorough market research to identify potential customers and their preferences when it comes to flavors, toppings, and overall experience. This knowledge will allow you to tailor your menu and marketing strategies effectively.

Secure Funding

Secure capital before everything else. Starting a boba tea business always requires money. You’ll use money to get a location, pay employees, and purchase ingredients and equipment. You’ll also face fees for business registration. So what are some funding options? Here are some worth trying:

  • Crowdfunding platforms: You can raise the needed capital through crowdfunding platforms. Crowdfunding platforms will raise money by approaching numerous investors. These investors provide small amounts until the funds your startup needs is achieved. Consider working with EquityNet, which helps entrepreneurs raise anywhere from $10,000 to $10,000,000 to start their new businesses!

  • SBA Loan: You can also approach the Small Business Association. The SBA offers 7 (a) loans, microloans, and long-term loans by working with partners. An advantage of working with SBA is that you don’t risk getting a business loan with unreasonable interest. 

  • Business Loan: Last but not least are business loans offered by banks and other private financial institutions. Of course, technology now allows aspiring boba tea businesses to acquire funding with comfort. It’s because online lending platforms like Uplyft now exists. Try Uplyft that can help you get up to $5 million dollars of funding extremely fast (as little as 4 hours!!!): Apply for loan now.

Write a Comprehensive Business Plan and Determine Startup Costs

Creating a comprehensive business plan is crucial in establishing any successful business, and how to start a boba tea store is no exception. Your business plan will serve as a roadmap for your venture, outlining your vision, mission, and goals. It will also help you determine the startup costs involved in launching your boba tea shop. Consider expenses such as equipment, ingredients, rent, permits, marketing efforts, and employee salaries. A well-prepared business plan will not only guide your decisions but also assist you in securing potential investors or loans to fund your startup.

Choose Between a Carry-Out or Dine-In Location

When deciding on the type of establishment for how to start a boba tea shop, you will need to choose between a carry-out or dine-in location. Each option has its own advantages and considerations. A carry-out location typically requires a smaller storefront and fewer staff members, making it more cost-effective and suitable for situations. On the other hand, a dine-in location provides the opportunity to create a cozy and inviting atmosphere for customers, encouraging them to stay longer and potentially increasing revenue. Consider the pros and cons of each option and choose the one that aligns best with your target market and business goals.

Select a Busy and Accessible Location

The location of your boba tea shop can significantly impact its success. Look for a location that is busy and easily accessible to your target customers. Areas near colleges, shopping centers, or popular tourist spots often have high foot traffic, increasing your shop’s visibility and attracting potential customers. Consider the competition in the area as well and ensure there is sufficient demand for boba tea. Choosing the right location is crucial for creating a steady flow of customers and reducing the reliance on additional advertising efforts in how to start a boba shop.

Design a Menu Tailored to Your Target Demographics

Crafting an enticing and diverse menu is key to attracting and retaining customers. Boba tea offers a wide variety of flavors, toppings, and combinations, allowing for endless possibilities. Consider the preferences of your target demographics when selecting the types of teas, flavors, and toppings you offer. Provide options for classic milk tea, refreshing fruit teas, creamy smoothies, and a range of toppings such as tapioca pearls, fruit jellies, or popping boba. Experiment with unique and seasonal offerings to keep your menu fresh and exciting, catering to the evolving tastes of your customers.

Source High-Quality Ingredients and Equipment

Sourcing fresh ingredients is crucial to deliver a high-quality and delicious boba tea experience. Look for reputable suppliers that can provide you with premium tea leaves, fresh fruits, quality syrups, and chewy tapioca pearls. Invest in reliable and efficient equipment such as tea brewing machines, blenders, shakers, and sealing machines. The quality of your ingredients and the functionality of your equipment will directly impact the taste and consistency of your boba teas.

Hire and Train a Knowledgeable and Friendly Team

How to start a bubble tea shop’s success relies heavily on your staff’s competence and friendliness. Hire individuals who are knowledgeable about boba tea, its preparation, and the various flavors and toppings you offer. Customer service skills are also crucial to ensure a positive and enjoyable experience for your customers. Provide comprehensive training to your team to maintain consistency in the quality of your drinks and the overall service. Encourage your staff to engage with customers, offer recommendations, and create a welcoming atmosphere that keeps customers coming back.

Develop a Comprehensive Marketing Strategy

Creating a solid marketing strategy is essential to attract customers and generate buzz for your boba tea business. Leverage social media platforms like Instagram, Facebook, and TikTok to showcase your unique drinks and engage with potential customers. Collaborate with local influencers or bloggers to increase brand awareness. Additionally, consider participating in local events or hosting promotional activities to reach a wider audience and build a loyal customer base.

Hire Employees

You need to hire employees. This is an essential step since every bakery can only be successful with more than one person doing all tasks alone. You’ll need to hire bakers, cashiers, dough makers, chocolatiers, cake designers, and others. 

By the way, one of the pitfalls of businesses hiring a lot of people is the delayed payments of payroll. This is why it’s important to invest in software that automates the task. Consider using OnPay. OnPay helps you process payroll and tax filings easily. You only pay $40 per month for this handy tool. By clicking here, you can try it out for free for one month!

Another thing you need to remember about employees is the effective management of tasks. This is why you should also invest in software that keeps things aligned. Try using Bloom. Bloom allows you to track projects, sign legal papers, and do other important matters for business growth. This doesn’t cost much. The best part is that Bloom offers a 1-month free trial and by clicking here and signing up, you’re also able to start a free trial and then have 15% off your first 12 months!

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How to Run a Bubble Tea Business

Running a successful bubble tea business requires careful planning, efficient operations, and a deep understanding of your target market. To help you navigate the challenges and maximize your chances of success, this guide has outlined a few tips on how to run a bubble tea business.

Streamline Your Operations and Workflow

Efficient operations are vital to the success of your bubble tea business. Optimize your workflow by creating standardized processes for tea preparation, ingredient assembly, and customer service. Train your staff to follow these processes consistently, ensuring that every cup of bubble tea is made with precision and quality. Implement inventory management systems to keep track of your ingredients and supplies, minimizing waste and avoiding shortages. By streamlining your operations, you can provide prompt and consistent service to your customers while maximizing your productivity.

Emphasize Product Quality and Innovation

In a competitive bubble tea market, product quality and innovation play a crucial role in attracting and retaining customers. High-quality ingredients, such as premium tea leaves, fresh fruits, and top-notch toppings, create a superior bubble tea experience. Experiment with unique flavor combinations and introduce seasonal specials to keep your menu exciting and fresh. Regularly seek customer feedback to understand their preferences and adapt your offerings accordingly. You can set your bubble tea business apart from the competition by consistently delivering exceptional products and staying ahead of trends.

Build an Engaging and Memorable Brand

A strong brand identity is essential for customer loyalty and attracting new customers. Develop a brand personality that aligns with your target market and differentiates your bubble tea business from others. Craft a visually appealing and cohesive brand image, including a distinctive logo, color scheme, and store design. Leverage social media platforms to showcase your brand’s story, engage with your audience, and create a community around your bubble tea business. Invest in thoughtful packaging and branding materials to leave a lasting impression on your customers.

Foster Customer Relationships and Repeat Business

If you’re wondering how to run a bubble tea business, fostering customer relationships and driving repeat business should be at the top of your priority list. Building strong customer relationships is essential for creating a loyal customer base and generating positive word-of-mouth. Start by training your staff to deliver excellent customer service, ensuring each interaction leaves a positive impression. To encourage repeat visits, consider implementing a loyalty program or offering special promotions that reward frequent customers. Engage with your customers through social media platforms, promptly responding to their comments and messages to establish meaningful connections.

Continuously Monitor and Adapt to Market Trends

The bubble tea industry is dynamic, with evolving trends and changing customer preferences. Stay updated on market trends, including new flavors, ingredients, and presentation styles. Regularly assess your menu offerings and adjust to meet your target market’s changing demands. Monitor your competitors’ strategies, identify opportunities to differentiate yourself, and stay ahead. By staying proactive and adaptive to market trends, you can ensure your bubble tea business remains relevant and competitive.

 A person holding a boba tea.

How to Start a Bubble Tea Shop: Essential Tools, Equipment, and Ingredients

Starting a bubble tea shop can be exciting but requires careful planning and consideration of the essential tools, equipment, and ingredients for success. This comprehensive guide will provide you with valuable insights on how to start a bubble tea shop and ensure you have everything you need to create delicious bubble teas.

Bubble Tea Machines

Bubble tea machines can significantly enhance your efficiency, especially for high-volume shops. While not mandatory, they can streamline the drink-making process and improve consistency. There are several specialty bubble tea machines worth considering:

  • Fructose Dispenser: This machine accurately dispenses liquid fructose or sugar syrup, ensuring consistent sweetness and accurate nutritional information in every cup.

  • Shaking Machine: A bubble tea shaking machine eliminates the need for manual shaking by effectively blending and combining ingredients, saving time and effort.

  • Sealing Machine: Using plastic film, a bubble tea sealer machine securely seals the cup, enhancing the drinking experience, preventing spills, and adding an element of novelty. It can also be used for other beverages and food items, such as yogurt and parfaits.

Bubble Tea Ingredients

The idea of how to start a bubble tea business offering a diverse menu of bubble teas is crucial. You will need a variety of high-quality ingredients. Consider the following components:

  • Tea: Stock up on a range of tea types, including black, oolong, bubble tea, matcha, and herbal tea. This variety will cater to different tastes and preferences among your customers.

  • Bubble Tea Powder: These powders come in various flavors and often include creamer and sugar, reducing the number of ingredients required to create delicious beverages. Bubble tea powders are versatile and can be used to make bubble teas, milk teas, smoothies, and slushies.

  • Bubble Tea Syrup: Flavorful syrups are essential for adding taste and sweetness to your bubble teas, milk teas, and smoothies. Offer an assortment of flavoring syrups to cater to different flavor preferences.

  • Bubble Tea Creamer: Powdered creamers create a rich and creamy texture in milk and boba teas. Opt for dairy-free options to accommodate lactose-intolerant customers. Additionally, consider providing a variety of toppings and add-ins to enhance the experience:

  • Tapioca Pearls: Tapioca pearls are an essential addition to bubble teas. They provide a delightfully chewy texture and can be prepared by boiling them in water and sweetening them with your preferred sweetener.

  • Popping Boba: These unique toppings feature a jelly coating made of seaweed extract and burst with flavor when bitten, adding a delightful pop of taste and texture to your beverages.

  • Jelly: Flavored jelly toppings from coconut or other sources offer an alternative to traditional tapioca pearls. They provide a unique texture and can be sweetened with flavored syrups.

  • Smoothie Paste: Fruit or smoothie pastes made with natural fruit pulp can create thick and flavorful smoothies that enhance fruit teas, bubble teas, and other specialty beverages.

Bubble Tea Disposable Supplies

To serve bubble tea, you will need specific disposable supplies when it comes to how to start a bubble tea business to ensure a convenient and enjoyable experience for your customers:

  • Boba Tea Straws: These straws have a wider diameter and a pointed tip, explicitly designed for sipping up the add-ins in bubble teas.

  • Plastic Cold Cups: Choose durable plastic cold cups in various sizes, materials, and colors. It’s important to select cups that can withstand the weight of add-in ingredients and smoothies. Consider PET plastic for a more sturdy option.

  • Dome Lids: Dome lids can be used as an alternative to sealing film on boba cups. They provide extra space to accommodate additional toppings or flavored foam. Make sure the lid is compatible with the cup size and shape you offer.

  • Sealing Film: Enhance the bubble tea experience by sealing the cup with plastic film. This adds a unique touch and allows customers to pierce the film with their straws. Make sure to choose a film suitable for the cup size and sealing machine you have.

Bubble Tea Shop Equipment

Apart from bubble tea machines, you will need a few other essential equipment items for your shop:

  • Automatic Tea Brewer: An automatic tea brewer allows you to make large batches of loose-leaf tea quickly and efficiently. Look for a brewer with adjustable settings to control the brew strength and extract the optimal flavor from the tea leaves.

  • Blender: If you plan to offer smoothies, milkshakes, or blended drinks, a high-quality blender is a must-have. Look for a blender with sufficient power and multiple speed settings to accommodate different ingredients and textures.

  • Range: A reliable range is necessary for cooking tapioca pearls. Consider the volume and frequency of pearl preparation when selecting a suitable range.

  • Refrigerator: An adequately sized refrigerator is crucial for storing your ingredients and maintaining their freshness. Consider a commercial-grade refrigerator with adjustable temperature settings to accommodate the needs of different ingredients.

Miscellaneous Bubble Tea Supplies

In addition to the core equipment and ingredients, several miscellaneous supplies will be helpful for your bubble tea shop:

  • Shaker Cups: Shaker cups are a handy alternative for establishments that don’t have a shaking machine. These cups feature a tight-sealing lid and a built-in shaker ball, allowing you to mix drinks quickly and effectively during peak hours.

  • Stock Pot: A large stock pot is necessary for cooking tapioca pearls. Ensure it is large enough to accommodate the desired quantity of pearls, accounting for their expansion during cooking.

  • Strainer: Use a strainer to drain and rinse the cooked tapioca pearls, ensuring they are free from excess water and any residue.

  • Measuring Cup: A set of measuring cups in various sizes is essential for accurately portioning powders, boba pearls, and other ingredients.

  • Mixing Bowl: Have a few bowls on hand for various purposes, such as preparing tapioca pearls and mixing sweeteners.

  • Food Storage Container: Invest in airtight food storage containers to maintain the freshness and quality of cooked tapioca pearls and other prepared ingredients.

  • Syrup Pump: Syrup pumps can dispense consistent portions of popular syrups, saving time and ensuring efficiency during preparation.

  • Thermometer: A food thermometer is crucial for ensuring the accurate temperature of tea during the brewing process. This ensures optimal flavor extraction and consistency.

  • Food Scale: A precise food scale will help you measure ingredients accurately, allowing for consistent beverage preparation.

How Much Does It Cost to Open a Bubble Tea Shop

Opening a bubble tea shop entails various costs that need to be taken into account when planning your budget. It’s essential to consider these factors to determine how much it will cost to start your bubble tea shop successfully. Understanding these key factors allows you to make informed decisions and allocate resources accordingly. Let’s explore these factors in more detail:

Franchise Cost

Joining a well-established bubble tea brand as a franchisee is an option that many entrepreneurs consider. The franchise cost can vary depending on the brand’s popularity and reputation. It typically ranges from $5,000 to $20,000, with more extensive and renowned brands commanding higher fees. Micro brands or lesser-known franchises may have lower franchise costs, often ranging from $5,000 to $10,000.

Liability Insurance

Insurance coverage is essential to protect your bubble tea business from potential risks. Basic business insurance can cost around $2,000, providing you with peace of mind and financial protection.

Shop Rent

The location and size of your bubble tea shop play a significant role in how to start a bubble tea shop, determining your rent and decoration costs. While a smaller area of around 20 square meters is usually sufficient for a milk tea shop, the rent can still be substantial, particularly in popular and vibrant areas your target audience frequents. Rent expenses can amount to $50,000 or more annually, so carefully considering location and space requirements is crucial.


Creating an inviting and visually appealing atmosphere is vital for a bubble tea shop. The decoration costs can vary based on the decoration grade and the shop size. Generally, the decoration expenses can range from $8,000 to $40,000. A mall-based bubble tea kiosk may require less investment, with costs falling from $8,000 to $15,000.

Inventory and Equipment Cost

To operate a bubble tea shop, you will need essential equipment such as a stove, blender, stirrers, shaker cups, sealer machine, refrigerator, and ice maker. The cost of inventory and equipment typically starts from $10,000 or more, depending on the specific requirements and quality of the equipment you choose.

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Insurance Requirements for Starting a Boba Tea Business and Boosting Income

Starting a boba tea business requires adequate insurance coverage to protect against unexpected events and liabilities. These key policies provide financial protection and peace of mind, allowing you to focus on how to run a bubble tea business. Choose reliable insurance providers like Hiscox for professional liability coverage to meet your business needs. With the right insurance, you can safeguard your boba tea business and enhance your income potential. Below are the essential policies when it comes to how to start a boba business:

General Liability Insurance

Comprehensive general liability insurance protects your boba tea business from potential risks and liabilities when considering how to start a boba tea store. This essential coverage safeguards your business against third-party claims, including bodily injury, property damage, and personal injury. Whether it’s a slip and fall incident at your store or a customer alleging product-related injuries, general liability insurance provides financial protection and covers legal expenses. Thimble is a recognized provider that offers flexible short-term policies specifically designed to meet the needs of businesses like yours. With Thimble, you can obtain coverage for specific events, projects, or contracts, ensuring you have the right level of protection for your boba tea store.

Professional Liability Insurance

As a boba tea business owner, it’s crucial to have professional liability insurance, also known as errors and omissions insurance. This specialized coverage is designed to protect your business in case of claims arising from professional errors, negligence, or mistakes in your services. Whether it’s a dissatisfied customer claiming financial loss due to incorrect advice or an allegation of professional misconduct, professional liability insurance can cover legal defense costs, settlements, and damages. Hiscox, a trusted and most recommended company, offers tailored professional liability insurance solutions for businesses in various industries. With their expertise and customizable policies, Hiscox can ensure that your idea on how to start a boba tea business has the right coverage to protect against potential professional risks and liabilities.

Commercial Property Insurance

Safeguard your boba tea business property, equipment, and inventory with comprehensive commercial property insurance. This coverage protects your physical assets from fire, theft, or natural disasters. Whether you own or lease a building, commercial property insurance provides financial protection to replace or repair damaged property and assets, ensuring business continuity. CoverWallet is a reputable insurance provider suggested to entrepreneurs considering how to start a boba tea store. It offers customizable commercial property insurance options tailored to the specific needs of your boba tea business. By partnering with CoverWallet, you can have peace of mind knowing that your valuable assets are adequately protected against unforeseen circumstances.

Commercial Auto Insurance

Commercial auto insurance is essential if your boba tea business relies on vehicles for deliveries, catering, or other business operations. This coverage protects your business vehicles, drivers, and any potential liability arising from accidents or damages. Commercial auto insurance can cover costs associated with vehicle repairs, medical expenses for injured parties, and legal expenses in case of lawsuits. Tivly is mainly suggested as the best provider of specialized commercial auto insurance policies designed to meet the unique needs of businesses that rely on vehicles. With Tivly, you can ensure that your boba tea business is adequately protected on the road, allowing you to focus on how to run a bubble tea business.

Workers Compensation Insurance

As an employer who is interested in how to start a bubble tea shop, it’s crucial to prioritize the well-being and safety of your employees. Workers’ compensation insurance provides essential coverage for work-related injuries or illnesses, ensuring that your employees receive necessary medical benefits, rehabilitation, and wage replacement. Employees may face risks such as burns, slips, or repetitive strain injuries in the boba tea business. By partnering with The Hartford as the recommendable company, you can fulfill your legal obligations as an employer and provide a safety net for your valued employees in case of unexpected accidents or illnesses. 

Business Owner’s Policy (BOP)

A Business Owner’s Policy (BOP) is another highly suggested choice for complete coverage for your boba tea business as an alternative to the insurance plans described above. 

A BOP combines general liability and commercial property insurance, often including business interruption coverage. This comprehensive package protects your business against various risks and is tailored for small to medium-sized businesses. When considering a BOP, it is recommended to explore options from NEXT, a reputable provider known for its comprehensive coverage solutions for businesses in various industries. By acquiring a BOP from Next Insurance, you can have confidence in how to run a boba tea business, knowing that it is insured against various potential risks and liabilities.

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