Insuranks Score 2/5
100% will renew their policy
icon Wide variety of highly customisable life insurance policies; Very high coverage limits
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Overall Rankings

Total aggregated rankings by users.

  • Overall satisfaction 2 / 5
  • Customer experience 2 / 5
  • Claims experience 2 / 5
  • Online experience 2 / 5
  • Coverage 2 / 5
  • Price/value for money 2 / 5
  • Will renew their policy 100%
  • Online experience 2 / 5
  • Coverage 2 / 5
  • Price/value for money 2 / 5


  • Number of employees 48384
  • Year founded 1875

Prudential Financial, Inc. is an American Fortune Global 500 and Fortune 500 company whose subsidiaries provide insurance, investment management, and other financial products and services to both retail and institutional customers throughout the United States and in over 40 other countries.

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Reviews & Ranks

Total: 3

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coop Insuranker

Policy Type: Life Insurance

score 1 / 5
View Ranking Details
  • Overall satisfaction 1 / 5
  • Customer experience 1 / 5
  • Claims experience 1 / 5
  • Online experience 1 / 5
  • Coverage 1 / 5
  • Price/value for money 1 / 5
  • Will you renew your policy with this company? Yes

YOU WILL BE SORRY! LYING THIEVES, 40 YEARS OF IT. I bought a small life insurance policy as a young single woman, intended only to pay my funeral expenses so no family member had to come up with the money. I have asked my family to give me the cheapest cremation possible. My father was the original beneficiary. Then I got married and changed the beneficiary to my husband. Thirteen years later he wanted a divorce and I have not seen him since and have no idea if he's even still alive. I told Prudential I wanted to change the beneficiary to my brother. Prudential said I had to have written permission from my ex husband to take him off the policy that I bought and paid for myself before I married him. It took SEVENTEEN YEARS to get Prudential to take my ex husband off as beneficiary and put my brother on. If I had died in the meantime, Prudential would have just said they couldn't locate the beneficiary and they would have kept the money. Now, more than 20 years later, they still take all my dividends and give them to themselves to buy me more "paid up insurance" that I don't need, and have told them I don't want, and have asked that they send me a check. Two years ago I spoke to one of their representatives who said she would stop this and there was no reason they couldn't have stopped it when I asked, and here I am today with another notice for how much additional paid up insurance they have added to my policy. When I call the number on my policy I get a call center in India with incomprehensible so-called English. Prudential Insurance are thieves and con men, and if you check you will find their customer ratings are "well below normal for the insurance industry". By the way, I used to drive past a burned out hulk of a house every day on my way to work. After a year, the owner spray painted across the front "I own a piece of the rock". This all should tell you everything you need to know about Prudential.


Anonymous Insuranker

Policy Type: Life Insurance

score 5 / 5
View Ranking Details
  • Overall satisfaction 5 / 5
  • Customer experience 5 / 5
  • Claims experience 5 / 5
  • Online experience 5 / 5
  • Coverage 5 / 5
  • Price/value for money 5 / 5

My parents were insured with Prudential Life Insurance for many years. My mom died recently and Prudential were very easy to work with and straightforward when I filed the claim to get the money. Took them 12 days to send the funds after all the paperwork was done. Excellent company.


Anonymous Insuranker

Policy Type: Life Insurance

score 0 / 5
View Ranking Details
  • Overall satisfaction 0 / 5
  • Customer experience 0 / 5
  • Claims experience 0 / 5
  • Online experience 0 / 5
  • Coverage 0 / 5
  • Price/value for money 0 / 5

We booked up a call and they haven't showed up for it. Very disrespectful of my time.